We’re all familiar with the amazing photogenic Far-West landscapes that have given the Luberon its reputation. But since the health crisis, the rise in the number of people visiting during the summer is threatening to erode its spectacular hilly areas, so since 2022 the organisation that manages the site has set up an online booking system which was activated as early as May this year.
The ochres of Luberon
After the ochres of Luberon contributed to the industrial wealth of Provence in the 19th and 20th centuries, today they can be explored as a fascinating visual and also historical heritage. The most popular remains Roussillon village, known for its brightly-coloured façades and the ochre trail you get to directly from the village (paid access),
Ôkhra, the enthralling ochre ecomuseum, with its wide selection of activities, workshops and high quality exhibitions, the Mines de Bruoux in Gargas, vast cathedrals of ochre (also by booking only), and finally, the Provençal Colorado, at Rustrel.
The Provençal Colorado
It has been possible to visit this former ochre quarry site for a long time, so long as you parked in the authorised car park (pay and display).
Visitors had the choice of two itineraries according to time available and how fit they are, and adults and children could be seen climbing over the ochre dunes scattered around the site.
Since the health crisis and the need for natural spaces it has heightened, the Provencal Colorado has recorded a clear increase in summer visitor numbers. This dangerously increases its erosion and makes the visit less comfortable.
New visit conditions
Did you know ?
Motorbikes and bicycles can access the site without booking from 8am to 7pm within the limits of the maximum number of visitors being respected.
An initial step consisted of prohibiting access to the dunes in order to protect them, then the decision was taken in summer 2022 to put in place a booking system.
In 2024, from May and June onwards, you’ll have to reserve a time slot for your arrival at the car park from the opening of the site to 1pm, after which payment will be made at the ticket office. Access without booking is possible after 1pm.
In July and August, cars, minibuses and camper vans can can only access to the site from 8am to 1pm having previously booked a parking space online. The calendar is opened the evening before at 6pm for the following day, depending on the Prefecture’s fire risk bulletin. Access will still be possible from 1pm to 7pm and all day long, without reservation, for pedestrians, bicycles and motorbikes.
This measure will enable visitor footfall to be controlled, by spreading it out throughout the day, improve road safety in the surroundings, often disrupted by chaotic parking along the access routes, and improve both the visitor experience and safety found in forest uplands subject to fire risks, with sudden evacuation being needed.
Get information before visiting
In order to best guide visitors, a procedure has been implemented to best inform them before they come.
The website www.coloradoprovençal.fr 7and a voice server give them real time information about how many people are visiting the Provencal Colorado.
As a final measure, road signs indicate if the site is temporarily closed due to saturation or fire risks.
A team of protection agents will be on site throughout the summer to inform visitors, but also to ensure that the indications for preserving the site are respected.
A mobile app about the historical and geological past
Booking online gives access to an app that is commented and full of illustrations to understand the site’s history, its geology and environmental richness throughout the circuit.
Practical information
Beware : coaches must book their visit by contacting the Colorado Provencal on +33 4 90 75 04 87 or by email asso.colorado@orange.fr.
Colorado Provençal
www.coloradoprovencal.fr
T. +33 (0)4 90 75 04 87
asso.colorado@orange.fr
Contact for press:
Martine DiCicco, Apt Tourist Office – martine.dicicco@paysapt-luberon.fr
Credit ©M. Planque, ©A. Hocquel, ©T. Verneuil, ©G. Kessler, ©Lezbroz, ©Oiseau Rose ©Cocquard-M-VPA ©M-Ripert-VPA